Solatube International Celebrates 25th Anniversary
Company invented tubular daylighting devices in 1990
And is now in over 120 countries worldwide
Vancouver, WA (Nov 2, 2015) — San Diego based Solatube® International Inc., the worldwide leading manufacturer and marketer of tubular daylighting devices (TDDs), is celebrating its 25th Anniversary. The company invented TDDs (also known as tubular skylights), which harvest and distribute daylight in homes and commercial buildings, opening up an entirely new category in the lighting industry. Solatube Daylighting Systems are now frequently installed as part of energy-saving and sustainability efforts in residential and commercial spaces in over 120 countries.
Using patented technology, a Solatube Daylighting System harvests daylight at the rooftop, transfers it down a highly reflective tube (which bends up to 90 degrees and can be up to 70 feet or more long) and distributes it evenly into an interior space through a diffuser at the ceiling. The products have been installed in everything from homes to warehouses, schools, offices, manufacturing facilities, museums and government buildings, in every part of the world.
“So much has changed in the past 25 years,” said Solatube International CEO and Co-Founder David Rillie. “When we invented the tubular daylighting device back in late 1980s, daylighting wasn’t even a term anyone used; now it’s ubiquitous. We approach product development with the same passion and innovation as we did back then, bringing forth technological advances that change how millions of people around the world enjoy daylight.”
The first Solatube Daylighting System was sold in 1991 and millions have been installed since.
Solatube Global Marketing Inc. has been assisting with this growth specifically developing the markets of Europe, Latin America, Central Asia, and The Middle East since 1998 when it was founded by Solatube Co-Founder John Hanley.
President Brett Hanley shares, “We change the world and connect people to nature on a daily basis by offering innovative, sustainable solutions for everyday living.” This passion is changing the way people use daylighting through the introduction of the highest quality tubular daylighting devices on the market and educating the public worldwide on the benefits of daylighting their homes, offices, and warehouses.
Some notable types of installations from the past 25 years include:
Sports Arenas – in 2008 for the “World’s First Green Olympics” theme, Solatube Daylighting Systems were installed in the Beijing Science & Technology University Gymnasium for the judo and taekwondo competitions.
Museums and Zoos – Solatube Daylighting Systems have been installed over fish tanks in homes, as well as in places like the Miami Science Museum, to provide natural light so aquatic life can flourish. They are installed in zoos around the world, such as the Schönbrunn Zoo in Vienna, Austria, Toronto Zoo in Canada.
Transportation – Solatube products natural light to a road tunneled through a mountain in China and transportation hubs, such as the Santa Domingo Airport in the Dominican Republic.
Agriculture – companies like Algae to Omega had Solatube Daylighting Systems installed over its tanks to promote growth of algae that’s harvested for use in a variety of products.
Underground Installations – from underground parking facilities in China to an underground Mammoth Park in Serbia, Solatube Systems deliver daylight.
About Solatube Global Marketing
Solatube Global Marketing Inc., based in Vancouver, Washington in the United States, is the exclusive licensee and marketer of Tubular Daylighting Devices (TDDs) in Europe, Latin America, Central Asia, and The Middle East. Established in May of 1998, Solatube Global Marketing, Inc., Is changing the way people use daylighting has simply been the result of our passion to challenge conventional thinking and find a better way. Together with Solatube International, we are introducing the highest quality tubular daylighting devices on the market and educating the public worldwide on the benefits of daylighting their homes, offices and warehouses. For more information, please visit the Solatube Global Marketing website at www.solaglobal.com or call +1 (360) 844 0055.
About Solatube International
Solatube International, Inc., widely recognized as the daylighting industry innovator, has earned worldwide acclaim for its unrivaled ability to transform interior spaces with natural light. , the company’s flagship product, the Solatube® Daylighting System, provides a revolutionary natural lighting solution for all types of residential and commercial applications and is the only specification-grade TDD currently available on the market. The maxim “Innovation in Daylighting™” reflects the company’s commitment to the development and distribution of breakthrough daylighting technologies, which has resulted in numerous patents dating back to the mid-1980s. Based in Northern San Diego, California, the company is the leading manufacturer and marketer of tubular daylighting devices (TDDs) for all types of residential and commercial applications. For more information, please visit the Solatube International website at www.solatube.com.
Light plays a role in every aspect of our lives. We rely on it to brighten our homes and businesses. We use light-based technologies in our smart phones, tablets, laptops, and DVD players. You’ll even find them in use at the grocery store, the airport and the doctor’s office.
No doubt about it, light is a vital part of our world.
Perhaps that’s why the United Nations has proclaimed 2015 the International Year of Light. Over the years, lighting experts, technology leaders and the brightest scientific minds will convene to explore and discuss ways that light-based technologies can be used to solve some of the world’s most challenging problems—problems like energy consumption, agriculture, health and education.
For our contribution, Solatube International, Inc. will continue to work on improving education by growing our established educational daylighting program. Through this initiative, we provide free Solatube Daylighting Systems to qualifying U.S. schools and universities. The units deliver natural light that helps students concentrate, perform better on tests, and work more productively. They also cut electricity costs, allowing more money to be put into the classroom and less into utilities.
EGPHIL Solar Solutions joined SIBCO – Pepsi in April 2015 to celebrate the Year of Light for their project of applying Solatube Daylighting System in their Distribution Center in Jeddah. 12,000 sqm. of warehouse fully lit by daylighting.
Solatube International’s recent efforts benefited Newington High School in Newington, Conn., a facility that hadn’t been updated for 40 years. The school’s media center was the main focus of the project. Surrounded by corridors and classrooms, this section of the building had no access to natural light.
The space was brightened using several Solatube Daylighting Systems, installed by the Solatube Commercial Distributor for New England, Willco Sales & Service.
“I was impressed with the difference natural daylight brought to the room,” said Architect Kevin Lipe of Jacunski Humes Architects. “Before the project, turning off the room lights left most of the space in darkness and brought to a stop whatever activities were underway. Now, turning off the lights causes an almost imperceptible change to light levels and activities continue on uninterrupted. Solatube Daylighting Systems greatly enhance the quality of ambient light throughout the space without shadows, glare or direct sun.”
Thanks to the new units, students now have access to better, brighter lighting. The school can also reduce its energy use since traditional electric lights can be left off during the day.
As the International Year of Light continues, we’ll continue to do our part to solve the world’s problems as they relate to education and energy consumption. In fact, plans are already in the works to install units in additional educational facilities domestically. We’re even looking to expand our program outside the U.S. to ensure children in schools all over the world have the lighting they need to study and learn.
Solving the world’s problems won’t happen overnight. But with awareness building initiatives like the International Year of Light and educational improvement programs like the one we’ve put into place, we’ll continue to chip away at it. One school at a time.
Business owners are constantly looking for ways to provide a better in-store experience to their customers. An often overlooked, but still critical, part of the retail experience is lighting. Research has shown that daylight helps to reduce eye strain and increase visual performance, thereby allowing people to perform tasks longer and more accurately. Good lighting, especially natural daylight, can have a positive impact on the overall shopping experience.
Setting the Shopping Mood
The benefits of sunlight as a mood booster have been demonstrated by multiple studies, and consumers that are happy and comfortable tend to buy more goods more frequently. Just as playing soft music helps to set a calm, relaxing mood in retail stores, adequate daylight can create an inviting environment for shoppers. A 2003 study found that retail stores with ample natural lighting experienced as much as 40% more sales than poorly-lit stores. Taking advantage of the positive influence of daylight can help create a retail space where customers will love to shop.
Happier Employees Means Happier Customers
Customers aren’t the only ones impacted by better lighting solutions. Employees spend hours in retail spaces every day, and they are often a customer’s first point of contact with a business. Exposure to daylight has been shown to improve employee satisfaction, help reduce on-the-job errors and increase productivity as much as 10%. Reducing the stress levels for employees helps ensure that customer service quality stays high, giving customers a better shopping experience overall.
The Downside of Sunshine
While natural sunlight often seems like the best solution for creating a well-lit shopping environment, that isn’t always the case. There are a few significant drawbacks to sunlight can prevent businesses can seeing optimal results. Shops in retail centers and mall shops often lack an adequate natural lighting source. Furthermore, while leveraging natural sunlight to provide lighting for retail spaces can help cut down electricity costs from lighting, sunlight also brings heat and potentially harmful UV rays. Businesses that utilize sunlight can end up paying more for air conditioning costs in order to maintain a comfortably cool working and shopping environment.
A Better Solution: Tubular Daylight Devices (TDDs)
Tubular Daylighting Devices provide a cost-effective and energy efficient alternative to natural sunlight that doesn’t feel like traditional artificial light sources. For businesses looking to harness the benefits of daylight without the downsides, Tubular Daylight Devices like Solatube Daylighting Systems provide a natural lighting alternative for retail spaces including:
More Control over Light Levels – While the position of the sun throughout the day and year can impact the amount and positioning of the natural light in a retail space, TDDs allow for more consistent control over the light levels in a store.
Lower Energy Costs – Tubular Daylighting Devices are energy efficient light source and, unlike sunlight, won’t overheat the room, so business owners can save money on climate control and lighting costs in the long run. For companies looking to reduce their carbon footprint while providing customers with a premium shopping experience, Tubular Daylighting Devices allows them to achieve the look and results they want without incurring higher energy costs.
Daylight in Retail Spaces without Access to Sunlight – For retail spaces located in retail centers, malls and older buildings, access to natural light is often limited. Tubular daylight systems let retailers bring the benefits of daylight into their retail space regardless of what their existing space looks like.
Finding an Alternative to Sunlight with Solatube Daylighting Systems
Solatube Daylighting Systems provide the benefits of daylight to interior spaces that don’t have easy access to natural light. We’ve created daylighting solutions that are adaptable to a variety of spaces, from retail centers and malls to individual shops. If you’re looking for ways to boost sales, employee morale and customer satisfaction in your retail spaces, our daylighting systems can provide you with a sustainable and effective solution.
World Green Building Council report makes the case for Natural Ventilation – it’s not about saving energy – it’s about saving staff!
Making the Case for Natural Ventilation and the importance of proper ventilation in a workplace.
Latest Blog post by Breathing Buildings Consulting Engineer Owen Connick.
Last week I represented Breathing Buildings at Carillion’s London workshop for suppliers offering innovative products, which Carillion believe can be effectively rolled out across their business. During the workshop I enjoyed numerous highly interesting discussions, both with other suppliers in attendance and with Carillion staff, in particular Chief Engineer Euan Burns, who recommended I read the World Green Building Council’s latest report on ‘Health, Wellbeing & Productivity in Offices’.
In 2013, WorldGBC reported on ‘The Business Case for Green Building’, highlighting research which demonstrated that green buildings could enhance health, wellbeing and productivity for occupants.
The 2015 report is an attempt to build momentum on the same topic – to make the business case in favour of sustainable (green) building – and to provide a framework for better measurement of these factors; leading to more consistent data, and more evidence to inform investment and design decisions.
WorldGBC Report
The authors begin with an aspiration:
“if the human benefits of green building could be reliably quantified this would prove, beyond all doubt the ROI for building green.”
However, this optimism is immediately followed with a surprising home truth:
Energy costs make up just 1% of total operating cost for a typical business.
One percent! This implies that a 10% saving on energy cost actually represents just 0.1% saving on total operating budget – not exactly the significant savings we like to imagine. Despite, and perhaps because, energy costs are such a small fraction of total operating costs, WorldGBC present the case that the benefits of green buildings go far beyond a simplistic measure of energy savings.
Overwhelmingly, research clearly demonstrates that the design of an office has a material impact on the health, wellbeing and productivity of its occupants. Staff costs, including salaries and benefits, typically account for about 90% of a business’ operating costs. It follows that the productivity of staff, or anything that impacts their ability to be productive, should be a major concern for any organisation.
Commenting on the relationship between a building and its users, the report states:
… it is increasingly clear that there is a difference between office environments that are simply not harmful – i.e. the absence of ‘bad’ – and environments that positively encourage health and wellbeing.
Summarising the evidence in favour of green building practices, the authors break office environments into 9 factors. First and foremost amongst those is Indoor Air Quality, closely followed by Thermal Comfort.
Indoor Air Quality
The health and productivity benefits of good indoor air quality (IAQ) are well established. Whilst the results of individual studies cannot automatically be applied to any building, a comprehensive body of research can be drawn on to suggest that productivity improvements of 8-11% are not uncommon as a result of better air quality.
Thermal Comfort
Again drawing on a comprehensive body of evidence, the report summarises that thermal comfort has a significant impact on workplace satisfaction. With studies consistently showing that
… even modest degrees of personal control over thermal comfort can return single digit improvements in productivity.
Further factors affecting occupants include daylighting & lighting, biophillia, noise, interior layout, look & feel, active design & exercise and, finally, amenities & location. These arguments, in essence, make a compelling case for green building practices; not on a cost & energy savings basis, but on a human benefit basis, in the form of improvements to health, wellbeing and productivity.The findings undeniably affirm that buildings can maximise benefits for people (occupants), andleave the planet better off; the end result being low-carbon, resource-efficient, healthy and productive buildings.
Fundamentally, this is about better practice and higher quality building – period.
The report was sponsored by JLL, Lend Lease and Skanska, and includes contributions from a large working group of industry, policy and academic experts from around the world.
Research spurred by sustainable school initiatives and heightened international test score competition has shown that daylight has a large positive impact on student and teacher performance. With several decades of studies to draw from, the data makes it clear that schools with a “daylight deficit” are missing the chance for serious educational improvement, and may be hurting their students in the process.
The world is experiencing a myopia crisis, with rates in the United States and Europe more than doubling over the last 50 years. Research first conducted during the U.S. industrial boom a century ago pointed the finger at reading, with the idea that peering at books was causing myopia. Those findings were later discredited by improved research methodology, which has since settled on sunlight as the biggest player in myopia rates.
The easiest and most effective way to combat myopia is by providing exposure to daylight during childhood and adolescence, when the eyes are most likely to develop the condition. Researchers at the University of Canberra have shown that exposure to at least three hours of strong sunlight per day are necessary for students to achieve therapeutic effects.
Beyond making it easier for children to read and study, the ability for sunlit classrooms to combat myopia also reveals a link to a more fundamental human bio-mechanic: the circadian rhythm.
The role circadian rhythm plays in human biology is both straightforward and far-reaching, and it is almost entirely dependent on exposure to sunlight. The human body is easily confused when it comes to deciding what time of day it is, to such a degree that sitting in a dimly lit classroom is enough to make the brain think it’s night and time to prepare for sleep by ramping down mental activity and hormone levels that are crucial for sustained concentration. This means that a poorly lit classroom is quite literally putting the brains of students to sleep.
The California Public Utilities Commission funded a study of three schools across the country that evaluated classroom performance in comparison to levels of sunlight. By comparing student and teacher results between classrooms with poor window coverage and those with abundant sunlight, researchers discovered an average 25 to 30 percent performance boost in well-lit rooms, across all subject areas and curriculum types.
Meta-studies of national research reinforce these findings and report more than 20 percentage points, on average, of improvement in test results for day-lit elementary schools when compared to the U.S. average.
Many schools around the world use buildings that are decades or even centuries old. Repurposed buildings are common, especially in European cities, and those older designs often have inadequate lighting thanks to small, infrequently spaced windows. With a heavy reliance on masonry-based, load-bearing outer walls, such buildings are often impossible to retrofit with larger windows.
Tubular daylight devices (TDDs) like Solatube Daylighting Systems present a perfect solution. They don’t require working around masonry walls, but are instead installed straight through the roof. By routing filtered sunlight into a classroom, a TDD can dramatically improve light levels, boosting the health of those inside.
With such clear ramifications for performance, schools may no longer have a choice when it comes to improving their students’ access to daylight.
From the dawn of the electric age, scientific research has shown that access to natural lighting is one of the most important factors in boosting worker productivity and overall well-being. From silk weavers in the 1920s to workers in the high-tech offices and mega-warehouses of today, studies paint a clear picture of the vital need to provide employees with quality daylight.
The impact of natural lighting on workers is widespread and comprehensive. These are just a few of the benefits revealed by recent research that compared worker productivity in artificial lighting vs. natural daylighting:
A Cornell University study of hospitals showed that nurses who had regular access to daylight exhibited better moods, laughed more and were nicer to their patients. They also communicated more effectively with their colleagues. Physiological effects were also evident, including a notable decrease in blood pressure for nurses working in natural light.
A Northwestern University study showed productivity gains tied to overall health. Workers who spent the day in natural light exercised more, reported fewer physical ailments, and slept for an average of 46 minutes longer each night than their colleagues with no access to daylight.
A National Renewable Energy Laboratory (NREL) meta-study revealed a huge range of benefits for employers who provided their workers with daylighting. Along with direct effects like a decrease in the “afternoon slump,” improved worker concentration and better mental focus, employers also reaped substantial tertiary benefits, including absenteeism rates that declined from 15 to 60 percent, turnover rates that decreased by as much as 200 percent, and productivity gains from two to 30 percent or more.
Case Studies
The NREL meta-study took an in-depth look at multiple companies to see what impact daylighting had on their worker productivity. Here are some of the results:
After building a new facility that increased workers’ access to daylight, Lockheed Martin reported a 15 percent increase in productivity.
VeriFone built a new daylit facility, in which workers reported a five percent increase in general productivity and an increase in product output of nearly 30 percent.
After shifting its office layout to increase access to daylight, West Bend Mutual Insurance saw a three percent increase in general productivity and a 16 percent increase in claims processing productivity.
The Importance of Daylighting Done Right
While increased access to natural light always leads to an observable improvement in worker productivity, studies also show how important it is to implement that lighting scheme appropriately. In some cases, new windows and other daylighting methods that introduced sunlight glare and thermal discomfort were found to nearly cancel out the net benefit entirely, and frequently became a fresh source of worker dissatisfaction and complaints.
These issues can be difficult to overcome when a company takes an outmoded view of daylighting and focuses only on introducing windows or performing expensive skylight renovations. Fortunately, the introduction of Tubular Daylight Devices (TDDs) from Solatube International, Inc. has made it possible to mitigate these concerns.
Through the use of innovative tubular structures that filter sunlight for UV rays and excessive heat, Solatube Daylighting Systems are able to provide workers with glare-free, comfortable natural lighting. TDDs are also substantially easier to install than traditional methods, as they don’t require costly construction and can be easily integrated throughout a building via relatively small rooftop units.
To find out how companies can use Solatube Daylighting Systems to improve workplace productivity, visit Solaglobal today.
On 140 acres of unused Nellis land, 70,000 solar panels await activation as the first third of the solar photovoltaic array gets commissioned Oct. 12 with the other 66 percent of the panels scheduled for activation in the next two months. (U.S. Air Force photo by Airman 1st Class Nadine Y. Barclay)
Prince Turki bin Saud bin Mohammad Al Saud belongs to the family that rules Saudi Arabia. He wears a white thawb and ghutra, the traditional robe and headdress of Arab men, and he has a cavernous office hung with portraits of three Saudi royals. When I visited him in Riyadh this spring, a waiter poured tea and subordinates took notes as Turki spoke. Everything about the man seemed to suggest Western notions of a complacent functionary in a complacent, oil-rich kingdom.
But Turki doesn’t fit the stereotype, and neither does his country. Quietly, the prince is helping Saudi Arabia—the quintessential petrostate—prepare to make what could be one of the world’s biggest investments in solar power.
Near Riyadh, the government is preparing to build a commercial-scale solar-panel factory. On the Persian Gulf coast, another factory is about to begin producing large quantities of polysilicon, a material used to make solar cells. And next year, the two state-owned companies that control the energy sector—Saudi Aramco, the world’s biggest oil company, and the Saudi Electricity Company, the kingdom’s main power producer—plan to jointly break ground on about 10 solar projects around the country.
Turki heads two Saudi entities that are pushing solar hard: the King Abdulaziz City for Science and Technology, a national research-and-development agency based in Riyadh, and Taqnia, a state-owned company that has made several investments in renewable energy and is looking to make more. “We have a clear interest in solar energy,” Turki told me. “And it will soon be expanding exponentially in the kingdom.”
Such talk sounds revolutionary in Saudi Arabia, for decades a poster child for fossil-fuel waste. The government sells gasoline to consumers for about 50 cents a gallon and electricity for as little as 1 cent a kilowatt-hour, a fraction of the lowest prices in the United States. As a result, the highways buzz with Cadillacs, Lincolns, and monster SUVs; few buildings have insulation; and people keep their home air conditioners running—often at temperatures that require sweaters—even when they go on vacation.
Saudi Arabia produces much of its electricity by burning oil, a practice that most countries abandoned long ago, reasoning that they could use coal and natural gas instead and save oil for transportation, an application for which there is no mainstream alternative. Most of Saudi Arabia’s power plants are colossally inefficient, as are its air conditioners, which consumed 70 percent of the kingdom’s electricity in 2013. Although the kingdom has just 30 million people, it is the world’s sixth-largest consumer of oil.
Now, Saudi rulers say, things must change. Their motivation isn’t concern about global warming; the last thing they want is an end to the fossil-fuel era. Quite the contrary: they see investing in solar energy as a way to remain a global oil power.
The Saudis burn about a quarter of the oil they produce—and their domestic consumption has been rising at an alarming 7 percent a year, nearly three times the rate of population growth. According to a widely read December 2011 report by Chatham House, a British think tank, if this trend continues, domestic consumption could eat into Saudi oil exports by 2021 and render the kingdom a net oil importer by 2038.
That outcome would be cataclysmic for Saudi Arabia. The kingdom’s political stability has long rested on the “ruling bargain,” whereby the royal family provides citizens, who pay no personal income taxes, with extensive social services funded by oil exports. Left unchecked, domestic consumption could also limit the nation’s ability to moderate global oil prices through its swing reserve—the extra petroleum it can pump to meet spikes in global demand. If Saudi rulers want to maintain control at home and preserve their power on the world stage, they must find a way to use less oil.
Solar, they have decided, is an obvious alternative. In addition to having some of the world’s richest oil fields, Saudi Arabia also has some of the world’s most intense sunlight. (On a map showing levels of solar radiation, with the sunniest areas colored deep red, the kingdom is as blood-red as a raw steak.) Saudi Arabia also has vast expanses of open desert seemingly tailor-made for solar-panel arrays.
Solar-energy prices have fallen by about 80 percent in the past few years, due to a rapid increase in the number of Chinese factories cranking out inexpensive solar panels, more-efficient solar technology, and mounting interest by large investors in bankrolling solar projects. Three years ago, Saudi Arabia announced a goal of building, by 2032, 41 gigawatts of solar capacity, slightly more than the world leader, Germany, has today. According to one estimate, that would be enough to meet about 20 percent of the kingdom’s projected electricity needs—an aggressive target, given that solar today supplies virtually none of Saudi Arabia’s energy and, as of 2012, less than 1 percent of the world’s.
The goal is not just to install solar panels across Saudi Arabia but to export them. Among the potential locations is the United States.
Some of Saudi Arabia’s most prominent industrial firms, as well as international electricity producers and solar companies big and small, have lined up to profit from what they see as a major new market. The fact that Saudi Arabia, an ardent booster of fossil fuels, has found compelling economic reasons to bet on solar is one of the clearest signs yet that solar, at least in some cases, has become a cost-effective source of power.
But the Saudis’ grand plan has been slow to materialize. The reasons include bureaucratic infighting; technical hurdles, notably dust storms and sandstorms that can quickly slash the amount of electricity a solar panel produces; and, most important, the petroleum subsidies that shield Saudi consumers from any real pressure to use less oil. The kingdom is a fossil-fuel supertanker, and though the captain knows that dangerous seas lie ahead, changing course is proving exceedingly hard.
Nasser Qahtani is an oilman through and through. On a credenza in his Riyadh office, he has a souvenir glass block that holds a shot of crude from Saudi Arabia’s biggest oil field. He spent about 15 years working at an Aramco petroleum-processing plant. And he has a master’s degree from Texas A&M University, which is why he has two Aggies coffee mugs on his bookshelf. “That’s for my easy days,” he told me one morning, pointing to the smaller one. “That’s for my tough days,” he deadpanned, pointing to the bigger mug.
Nasser has many tough days. Any shift away from oil threatens a host of entrenched powers, and as the vice governor of regulatory affairs for Saudi Arabia’s Electricity & Cogeneration Regulatory Authority, he spends much of his time trying to corral the competing constituencies to work together to modernize the country’s energy system.
Sipping Arabic coffee while sitting beneath paintings of the same three Saudi royals who adorned Prince Turki’s office wall, Nasser underscored the extent to which his country’s energy subsidies promote waste. In October, the World Bank estimated that Saudi Arabia spends more than 10 percent of its GDP on these subsidies. That comes to about $80 billion a year—more than a third of the kingdom’s budget. “In my opinion, that’s an accurate number,” Nasser said. “This is not sustainable.”
Also unsustainable is the opportunity cost of burning so much oil at home. Aramco sells oil to the Saudi Electricity Company for about $4 a barrel, roughly the cost of production. Even with the global price of oil down to about $60 a barrel as of this writing (a drop of about 40 percent since June 2014), Saudi Arabia forgoes some $56 on every barrel it uses at home. That gap will become far greater if, as many experts expect, the global price rebounds.
Saudi leaders carefully calibrate the kingdom’s output to keep that global price where they want it: high enough to fill Saudi coffers but low enough to avoid spurring competitive threats. For years, analysts have debated how much oil Saudi Arabia has in the ground, with some alleging that the kingdom is far less flush than it lets on. Saudi officials maintain that they face no immediate crisis, but they talk about the need to keep in check competitors such as the U.S. shale-oil industry. A serious reduction in the oil they have available for export would hinder their ability to fend off such threats.
Over roughly the past year, the government has toughened energy-efficiency requirements for air conditioners, imposed the country’s first-ever fuel-economy standards for cars, and begun to require insulation in new buildings. It’s moving to require that new power plants be more efficient than the ones they replace. And in March, Saudi Arabia signed a memorandum of understanding with South Korea to build the kingdom’s first two nuclear reactors, and possibly more.
What Saudi leaders don’t appear likely to do, at least anytime soon, is cut the fossil-fuel subsidies. Many Saudis view cheap energy as a birthright, and any increase in prices would be hugely unpopular. In a speech in February, the head of the central bank called for slowly reforming the subsidies, but he gave no indication of when. In the meantime, officials are looking to what once seemed an unthinkable solution: promoting renewable energy.
“The view initially was not to support renewables,” Nasser told me, explaining that Saudi officials feared “that if renewables were successful, we would not find customers for our commodity.” That view has changed—sort of. Should solar somehow begin to threaten the primary market for Saudi oil—as a transportation fuel—the kingdom’s calculus could shift back.
Few places better illustrate Saudi Arabia’s energy challenge than the country’s Red Sea coast. Along a stretch of black highway running north from the coastal city of Jeddah lies a string of new infrastructure. All of it is big. All of it is named for King Abdullah bin Abdulaziz al Saud, who died in January after leading the country for a decade. And much of it was built by Aramco, which, beyond being an international oil giant, is the Saudi government’s go-to player for getting things done. There’s the new King Abdullah Football Stadium, the new King Abdullah University of Science and Technology, the new King Abdullah Economic City, and the new King Abdullah Port. To the north of all this development, in the village of Rabigh, sits an enabler of growth: a massive, oil-fueled power plant.
Built by a Chinese firm and completed in 2012, the plant consists of two towering furnaces that produce electricity by burning heavy fuel oil. When I visited one morning this spring, a tanker sat at the pier, disgorging its liquid into one of the plant’s six circular storage tanks. Each tank holds about 14.5 million gallons of oil, which the plant typically burns in a week. In the sweltering air, the place stank like a Jiffy Lube, the kind of smell that sinks into your pores. Luai Al-Shalabi, a worker who lives in a dormitory there, told me the oily odor is ever-present: “All the time I feel it.”
Oil isn’t the only liquid this plant requires. It also needs freshwater—more than half a million gallons a day. The plant’s furnaces burn the oil, the heat boils the water, and the steam spins the plant’s turbines. All of that freshwater isn’t readily available in this desert kingdom; the Saudis have to make much of it out of saltwater.
Next to the power plant is a desalination plant. It’s small by Saudi standards; far bigger ones produce drinking water. Yet it still seems huge: a maze of tanks, tubes, filters, and pumps covering an area twice as large as a football field. The water the plant sucks in from the Red Sea contains about 40,000 parts per million of salt. By the time it comes out the other end, having been filtered and mixed with chemicals, its salt content is 25 parts per million. The process is a triumph of man over nature. And every step consumes electricity—which comes primarily from oil.
Solar power presents an alluring alternative. The kingdom first began experimenting with energy from the sun in the 1970s. In 1979, the same year that unrest in the Middle East sparked a global oil shock and President Jimmy Carter had solar panels installed on the White House roof, the United States and Saudi Arabia jointly launched a solar-research station about 30 miles northwest of Riyadh, in a tiny village called Al-Uyaynah, which at the time lacked electricity.
Work at this site languished in the 1990s and early 2000s but has picked up in the past few years. In 2010, the King Abdulaziz City for Science and Technology, the research agency that runs the station, built a small experimental assembly line there to manufacture solar panels. A year later, it more than quadrupled the line’s capacity. It plans to expand the facility again over the next several months, this time by a factor of eight.
Prince Turki told me that Saudi officials want to add another factory elsewhere in the kingdom; it will be one of the largest outside of China. The goal, he said, is not just to install solar panels across Saudi Arabia but to export them—a way, Saudi officials hope, to create high-paying tech jobs for the kingdom’s large population of young people. (Some two-thirds of Saudis are younger than 30.) Officials also want to bankroll solar installations in other countries, to boost the market for Saudi-made panels. Among the potential locations is the United States, where Turki envisions the kingdom undercutting other solar providers in part by tapping cheap development loans from Saudi banks.
But the factory at Al-Uyaynah shows how far the country has to go. The equipment comes mostly from Europe, and the solar cells—the square slices of silicon that make up a solar panel—are made in Taiwan. Often, as on the day I visited, the assembly line doesn’t produce much, because materials are stuck in transit. Once, a shipment of the plastic sheeting used to seal the backs of solar panels sat at a Saudi port for a month, and it melted.
the disconnect between aspiration and reality is even starker at the King Abdullah University of Science and Technology, one of the big projects along the Red Sea coast. The multibillion-dollar campus has both a world-class solar-research lab and some stupendously energy-inefficient amenities—including, in the middle of the desert, a hotel where I found my room chilled to about 62 degrees Fahrenheit and a nine-hole golf course fully lit for nighttime play.
The entire campus went up in about three years. It has a town square with a Quiznos sandwich shop, a Burger King, and a grocery store with an extensive selection of dates and nonalcoholic beer, all across the street from a towering white mosque. It has steel-and-wood offices and houses with red-tile roofs, both of which evoke suburban California. And it has a faculty of experts recruited from around the world.
The Saudis spend about $80 billion a year—more than a third of the kingdom’s budget—on domestic energy subsidies.
Among them is Marc Vermeersch, a Belgian physicist and materials scientist who arrived in January after spending several years in Paris heading up solar work at Total, the French oil giant. Vermeersch told me that although no expense was spared in setting up the university’s solar laboratory, the money wasn’t wisely spent. The lab includes half a dozen highly specialized printers—including one that cost about $1 million—that apply coatings to surfaces, a process important in researching futuristic solar-panel technologies. But because Saudi Arabia wants to ramp up solar power soon, Vermeersch and his colleagues are reconfiguring the lab to focus on nearer-term research, work he hopes will pay off in the next few years.
The university houses an incubator for technology start-ups, including a firm founded on the premise that there’s good money to be made in keeping solar panels clean in the desert. The company’s creator is Georg Eitelhuber, an Australian-born mechanical engineer who came to the university in 2009, the year it opened, to teach physics at a high school on the campus. “King Abdullah made me an offer I couldn’t refuse,” Eitelhuber told me kiddingly, in an Aussie accent.
In late 2010, Eitelhuber attended a ceremony at the university for which “a bunch of bigwig managers” gathered to christen experimental solar panels. But a dust storm had blown in, covering the panels and threatening to nix the photo op. With the temperature hovering at about 115 degrees and “everyone sweating bullets,” he said, “guys with squeegees” swept in to wash down the panels. Incredulous, Eitelhuber asked how solar panels are normally cleaned. “This is it,” he was told. “It was clear to me this was going to be the big new problem of a new industry in the Middle East.”
With seed funding from the university, he and some colleagues set about designing a waterless system. “The idea of using desalinated water that’s desalinated using oil,” he said, “is just a big green wash.” Five years later, his company has a late-stage prototype—a long metal rod with lines of brush bristles, powered by the panels—and several solar-panel manufacturers are testing the device. Eitelhuber plans to start installing it on solar farms next year.
Aramco is the most important player in the kingdom’s shift to solar power. The company’s initial forays have been tiny—a solar-panel array next to one of its office buildings, for example—but its plan to break ground on 10 or so bigger solar projects next year seems to represent the start of a more serious commitment. A high-ranking Saudi official told me he expects Saudi Arabia to develop an initial tranche of a few gigawatts of solar capacity over the next five years. The projects will be in places where the cost of conventional fuel is high, either because the sites are remote or because they use diesel. (Saudi Arabia has historically had to buy large quantities of diesel at international prices because its refineries can’t process enough to satisfy domestic demand.)
Even at these cherry-picked sites, solar power is likely to cost more than electricity from the existing conventional plants—but only because those conventional plants get oil at a subsidized price. This explains why the government, not the private sector, is making most of the investment in solar. Private companies are waiting for the government to offer up a slate of contracts that would, in effect, allow solar energy to compete with artificially cheap oil-fired electricity.
One of the biggest firms waiting in the wings is Acwa Power International, which is based in Riyadh and owns and operates power and desalination plants in the Middle East, Africa, and Southeast Asia. In the past few years, Acwa Power has signed contracts to produce solar power in several countries—places where the price of conventional electricity is higher than in Saudi Arabia.
Earlier this year, it won a bid to build a solar farm in Dubai. The price at which Acwa Power agreed to sell electricity from that solar farm—5.84 cents a kilowatt-hour—turned heads among solar watchers the world over. It was heralded as signaling a new era of cost competitiveness. Paddy Padmanathan, Acwa Power’s president and CEO, told me he’s confident the company will make a healthy profit over the 25 years of the deal. “All of a sudden, renewables are becoming a very competitive proposition,” he said.
Taqnia, a state-owned company, is finalizing a deal to provide solar energy for 5 cents a kilowatt-hour—a price that may be the cheapest in the world.
Acwa Power hasn’t yet developed any solar projects in Saudi Arabia. But Prince Turki told me that Taqnia, the state-owned company he chairs, is finalizing a deal to provide solar energy to the Saudi Electricity Company for 5 cents a kilowatt-hour—even less than the price Acwa Power recently agreed to in Dubai. “It’s the cheapest in the world that I know of,” Turki said.
That deal may be a tantalizing sign of things to come, but the goal Saudi Arabia announced three years ago of building 41 gigawatts of solar capacity remains a distant glimmer. In January, Saudi officials announced that they were pushing back the target date from 2032 to 2040—and even with the longer time frame, skeptics have dismissed the goal as a mirage.
Proving them wrong would require reshuffling an economic deck that the kingdom’s leaders have stacked for decades to favor petroleum. In that sense, Saudi Arabia’s energy challenge is a more extreme version of the one that faces the rest of the world. But if the kingdom’s leaders can find the political courage to act decisively, Saudi Arabia, of all nations, could become a model for other countries trying to shift away from oil.
We are proud to announce that our distributed product, Ecopower EP600 and EP900 from EDMONDS is SASO Certified.
At the TUV Rheinland labs the motor on the ECOPOWER 600 and ECOPOWER 900 models were tested in accordance with the SASO/IEC 60335.2.80:2002 / SASO/IEC 60335.1.2010, SASO 1062:2007.This certification allows us to openly market the product in the region and quickens its importation.
Ecopower Series of Hybrid Ventilators have a highly efficient EC Motor that consumes about 75% lesser electricity, 25% lesser noise, and about 70% lesser weight. When the motor is off, these fans function as natural ventilators and help maintain favorable indoor environment of the building.
Recently, the company has also introduced their new line of Ecopower product which has control options.
Why ‘Solatube Daylighting System’ is the most advanced ‘Skylight’?
Skylights have been around in various styles for many years now and most of us have experienced a skylight at some stage during our life, whether it was a traditional square skylight, a tubular skylight or a plain old roof window.
Whilst all of these varieties have been created with one purpose, to bring natural light into our homes, very often there are an array of issues that are associated with these products.
Solatube has proudly been a world leader in skylight manufactoring for over 20 years (In fact we won the 1994 Design Awards for developing the worlds first tubular skylight) and a few years ago we set out to create a natural lighting solution that would change the way we think about daylighting.
Now, using advanced optical technologies and a deep scientific understanding of the benefits of natural lighting, Solatube introduces the worlds first Tubular Daylighting Systems, designed specifically to overcome ALL of the issues previously connected with Skylights of all types.
Heat Gain
Traditionally because skylights filter sunlight into our homes there is an additional heat load placed on that room and generally the bigger the skylight or roof window the more heat is transferred. This not only makes your room more uncomfortable but also increases the need for air conditioning & other cooling measures. Especially during the warmer summer months when the sun is at its hottest.
WERS (The Australian Windows Energy Rating Scheme) & the NFRC (National Fenestration Rating Council) use a measurement called Solar Heat Gain Coefficient or SHGC for short, to judge a window or skylight products energy performance in terms of the amount of heat transferred into a room.
Unfortunately Skylights in Australia are not required to undergo the necessary testing to assess their SHGC performance. This means that as a consumer, it makes it difficult to compare Australian Skylight products effectiveness against heat gain.
Solatube Daylighting Systems
Our Daylighting Systems incorporate a wide variety of technological advances, including advanced optical technology in the dome, a patented protective coating on the tubing & a duel lens system in the diffuser, to name a few. We are proud of these completely unique system features and have had both of our 160DS & 290DS daylighting systems tested by the NFRC.
Our results of 0.33 where so impressive, both our 160DS & 290DS Daylighting Systems were awarded the prestigious Energy Star label in the USA.
Be aware some manufacturers will provide SHGC figures as some of the components they use have been tested individually. But these results would not be true for the system as a whole once it is installed. Be sure to check that any SHGC figures provided are for the ‘complete system’ installed, as ours is, rather than just a few of the components used.
Colour Rendition
Skylights often don’t transmit ‘natural light’ they can look a bit ‘off colour’
Often, because of the quality of the dome, the tubing or even the diffuser, elements of the colour spectrum contained in natural light get lost in the transmission of the sunlight from the roof into your room. This causes the light to look yellowish, greyish or simply ‘off colour’. This discolouration means items in your home won’t look as intended. Coloured furniture and walls will look dull and lack the impact they once made.
Solatube Daylighting Systems
The optical technology used in the dome and the reflective quality of our tubing means that our Daylighting Systems transmit100% Colour Rendition, (with a 100% UV filter) into your home. This means you’ll get exactly the same light inside, as you see outside, which can truly transform the room. You can enjoy the colours in your home as they were always intended; bold, beautiful & natural. In fact our systems provide such quality results that they are the natural lighting product of choice for Architects and designers the world over.
Light Output
You can’t always control the light output with a Skylight
Ever considered having a skylight installed but then realised you had no way to turn it off? Many people also find it frustrating that skylights can produce too much light during the mid-day sun when they need the light levels less.
Solatube Daylighting Systems
Our Daylighting systems have been built with a variety of options available to you, the homeowner in order to provide exactly the control you need.
Our electric daylight dimmer, allows you to dim daylight from 100% down to just 2%, providing you with exactly the amount of light you want, no matter what time of day it is.
Our Glass Distractions, Decorative Fixtures range, allow you to choose the ceiling fixture and lighting effect you want depending on the ambiance or look you want to achieve in each room. Glass Decorative Fixtures also enhance the light output into the room, ensuring you get the purest of daylight into your room.
Our systems provide tested & measurable lighting outcomes. Which means we can provide a professional lighting design using daylighting solutions providing a consistent light output, regardless of the time of day or the weather outside, if that is required.